Remodeling Magazine: Getting Warmer
When towel warmers came to the U.S. from Europe several years ago, they actually lost some perceived functionality. “If you go to Italy or England, you’ll find that a towel warmer is something that’s actually used to dry towels or bathrobes, not just to warm them up,” says Fred Salati, director of Amba Towel Warmers.
Remodeling Magazine Article

Trends Ideas: Steely glaze from Bathroom Trends
Everybody loves a warm, dry towel and bathrobe, but heated rails that are 100% stainless steel will provide this for much longer, and in style. Amba Towel Warmers director Fred Salati says the Jeeves range of towel warmers is made entirely of 304 stainless steel. "Unlike rails just plated in steel or brass, they can withstand wear and tear. Jeeves are also wall mounted with a separate switch, for a cleaner-looking fixture."....
Trends Ideas Article

Hotel Design: Towel Warmers are Toasty
The hottest hotel bathroom feature for 2008 is the towel warmer. The towel warmer not only will warm your guests' towels but also will dry their towels safely and economically. What's more, towel warmers help to eliminate the dampness, and resulting odor, common in bathrooms....
Hotel Design

KBIS Thanks
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Trends as featured in Bathroom Trends, Vol. 23 number 5. - PDF
House Beautiful Magazine - issue of Aug. 2007. - PDF